Difference Between Contest and Sweepstakes

 What is the difference between a contest and a sweepstakes? Learn more about the major difference and what the terms mean.

What is the difference between a contest and a sweepstakes? Learn more about the major difference and what the terms mean.

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Difference Between Contest and Sweepstakes

Contests and sweepstakes aren't just different words for the same things. They are often used interchangeably but they don't mean the same thing at all.


If you love free stuff, you have probably entered some type of promotional drawing. Sweepstakes and contests are often created by brands to reward loyal customers with some type of prize.


Always read the official rules when entering prize promotions so that you understand who the eligible entrants are and whether you are entering sweepstakes or contest promotions.


Keep reading to understand the difference between sweepstakes and contests.

Promotional drawing differences

There are several distinct differences:

  • A contest is a game of skill. A sweepstakes is a game of chance. This is the main difference.
  • You cannot require a person to make a purchase to enter a sweepstakes. There must be an alternate form of entry that is free. You do not have to have a free method of entry for a contest.
  • Both may ask for user generated content. However many contests select winners based on the submissions. Sweepstakes choose randomly.

What is a sweepstakes?

A sweepstakes is a type of game in which participants enter for a chance to win prizes. A sweepstake usually requires no purchase, payment, or skill to enter and the winners are drawn at random.


A sweepstakes is a random draw to reward consumers and encourage potential new customers. Sweepstakes winners are chosen in a random drawing.

What is a contest?

A contest is similar to a sweepstakes in that it offers prizes but some sort of skill or knowledge is required to participate and to win. Contest winners are usually chosen based on the criteria of the competition such as who performs the best or who submits the most creative answer.


Contests typically require user generated content.


a man holding money

Can a contest charge an entry fee?

Yes, a contest can charge an entry fee. This is one key difference between a sweepstakes and a contest. While sweepstakes are typically free to enter, contests often require participants to pay an entry or participation fee, which may be used for prize money.


In conclusion, the major difference between contests and sweepstakes is that while there is no purchase required in a sweepstakes, there is often a fee for contests.


Additionally, the winner of a contest is chosen based on skill or knowledge while winners in a sweepstakes are randomly drawn. Both offer great prizes to their participants and are used by brands to reward loyal customers and encourage potential new customers.

What is a raffle?

A raffle is a type of game in which tickets are sold and winners are drawn at random. Raffles often involve multiple prizes, but the chances of winning depend on how many tickets are sold.

the view from a beach

What is a giveaway?

A giveaway is a type of promotion in which a prize is given away for free. Participants may be asked to enter their information or complete certain tasks to qualify for the chance to win.


Giveaways are typically organized by brands and usually involve social media platforms such as Instagram, Twitter, and Facebook. The goal is generally to develop brand loyalty.


Giveaway is often used as a blanket term to refer to any type of promotion that awards a prize. Read the eligibility requirements to determine what the rules are.

Read the official rules

Overall, all of these promotions can provide great rewards and help promote brands or products. Be sure to always read the rules of any promotion before entering so that you understand who is eligible and how a winner will be chosen. Good luck!


In summary, a sweepstakes is a game of chance in which participants enter for a chance to win prizes with no purchase, payment, or skill required whereas a contest requires some kind of skill or knowledge, and winners are judged based on criteria.


A raffle involves tickets being sold for a chance to win multiple prizes, while with giveaways, there is no cost to enter and participants must complete certain tasks or enter their information to qualify for the chance to win.


It’s important to read the rules of any promotional drawing so that you understand who is eligible and how a winner will be chosen.


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